Post an item about GMO's or parenting and you receive a thumbs-up from 52 of your 3,074 Facebook (FB) friends. Success! Twenty dishes you can make with green beans and garlic was shared by 49 friends. Awesome!
A good many do this to stay in touch. It's a way of reaching more people with less energy. We can have mediocre to non-existent relationships with hundreds and thousands.
Is this satisfying? Do you feel the same level of satisfaction as when you finish your plate of green beans and garlic? It filled an empty space of time or hunger, but just temporarily.
It has been said more than once that quality trumps quantity.
I'm reminded of the Business Networking International (BNI) meetings I used to attend every Thursday morning at 7 a.m. in downtown Fort Lauderdale. We shared leads and referrals with our business associates, the intent being to boost their business, as well as our own.
Another thing we did to help increase our client base was to set up one-to-ones. The premise was, and still is, that when you get to know someone a little better, you often find that you can be the link between them and one of your own clients/friends/family members. Relationship building takes time, and more importantly, is an inroad to a more personal connection. Just by spending a little quality time you may find that you have much in common with someone you might never have gotten to know.
Large gatherings and social events, both online and in person, are wonderful ways to network and socialize, however, intimate discussions and personal connections will never take a back seat to them.
A tip of the hat to Facebook and other social sites that are linking people with long-lost friends.
Now it's time to pick up the phone and make a call – your new acquaintance, or old friend, might know an even better way to prepare green beans and garlic!